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The year was 2015, the month was November. After a frantic search across Lagos (Nigeria) for the perfect card for her friend's birthday yielded no results, our Founder, Chidinma, decided to put her design skills to good use by starting her own line. All she ever wanted were greeting cards that were funny, a little quirky and Nigerian-inspired but also of impeccable quality and she was determined to create just that! From our first ever post of the cards on Instagram, we landed our first ever order from a retailer who happened to be the biggest gift shop in the country. The rest they say, is history!
At Not Just Pulp, our purpose revolves around our mission: "to make people happy!" We're all about making bold statements and sharing good vibes and we believe in the power of gifting as a vehicle to fulfil this purpose. Our commitment is to creating and curating fun and colourful gift products and experiences that encourage self-expression through personalisation and evoke warm & fuzzy feelings of love, friendship, nostalgia and sometimes, childhood memories.
With almost a decade of experience and over 80,000 cards sold, Not Just Pulp is now the largest privately owned greetings card company in Nigeria and on a path to become the most influential gifting brand in Africa. Today, we're excited to be collaborating with some of our friends in the industry to complement our in-house range of personalised cards and gifts. We now work with a handful of carefully selected brand partners who share our passion for creativity, collaboration, personalisation and good vibes!